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Case Study

The WorX by Maia

The WorX by Maia, situated in Alexandria, Virginia, is a group fitness hub renowned for its high-intensity boot camp sessions.

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Before Fitness Website Formula

“Maia’s old website was not an accurate reflection of her studio”

Proprietor Maia Paglinawan, a former college athlete and four-time state rugby coach, sought a website that mirrored the excellence of her studio, renowned for delivering remarkable results to clients.

Impressed by Fitness Website Formula’s reputation for crafting competitive websites, Maia selected them for the task. Her decision was solidified after encountering the team at the Fitness Business Summit and learning about their expertise in fitness website development through industry luminary Bedros Keuilian.

Eager to propel her business forward, Maia aimed to elevate her website to attract more clients effectively. Her goal was to have a website capable of generating leads independently, allowing her to devote more attention to her clients rather than marketing efforts. Additionally, she sought a website design that authentically captured the essence of her remarkable studio. Maia prioritized showcasing the vibrant and inspiring community she nurtures through her training programs.

“The website was completely redesigned with an attractive user friendly layout”

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After Working With Us

Following collaboration with Fitness Website Formula, the website underwent a comprehensive redesign, boasting an appealing user-friendly layout and streamlined opt-in functionality to optimize lead generation. With integrated search engine optimization, Maia gained the essential tools necessary to attract fresh clientele effectively.

Remarkably, the revamped website was operational within a mere two weeks, perfectly timed for a significant event hosted by Maia.

According to Maia, “the most significant shift is that people now grasp our identity and the services we offer are crystal clear.” With potential clients gaining insight into the breadth of her offerings, Maia swiftly noticed an uptick in lead generation.

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